Despite strong new models like the Impala sedan, a new survey found that GM's Chevrolet brand still trails most rivals in customer satisfaction. Photo credit: General Motors.
A new survey released last week showed that the top Japanese automakers lead General Motors (NYSE: GM ) , Ford (NYSE: F ) , and Chrysler in customer satisfaction -- and despite Detroit's recent quality gains, the gap may be widening.
What's going on, and is this something that could derail GM's turnaround? In this video, Fool contributor John Rosevear digs into the survey and offers his view on the real reason GM still lags Toyota (NYSE: TM ) and Honda (NYSE: HMC ) in customer satisfaction.
GM still has some work to do, but Ford's turnaround has already rewarded shareholders. But for Ford's stock to really soar, a few more critical things need to fall into place. In The Motley Fool's special free report titled "5 Secrets to Ford's Future" we outline the key factors every Ford investor needs to watch. Just click here now for your free report.